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30 Years to Build, 3 Years to Unravel: Jeffrey House on Ace Cider’s $60 Million Exit

30 Years to Build, 3 Years to Unravel: Jeffrey House on Ace Cider’s $60 Million Exit

by Tomas Palazzo | Oct 19, 2026 | The Exit

Jeffrey House started in America with $1,000. Decades later, he sold Ace Cider, the brand he founded in 1993, to Vintage Wine Estates in 2021 for a figure he puts at close to $60 million. Within three years, the buyer had collapsed into what he calls the biggest...
Know Who You’re Selling To: What a PE Buyer Looks for — and How Sellers Should Vet Them Back

Know Who You’re Selling To: What a PE Buyer Looks for — and How Sellers Should Vet Them Back

by Tomas Palazzo | Oct 12, 2026 | The Exit

A sale to private equity is not only about whether your business clears a buyer’s screen. It is also about whether that buyer is the right partner for your management team, culture, and expectations after the LOI is signed. On Episode 317 of The Exit, host Steve...
The Quarter-Price Certainty Test: How to Model Life After the Sale So Owners Actually Exit

The Quarter-Price Certainty Test: How to Model Life After the Sale So Owners Actually Exit

by Tomas Palazzo | Sep 30, 2026 | The Exit

Stress had already pushed her husband to Florida. She was still running the company in Missouri — and she would not list. A broker brought in Elliot Omanson, managing partner and CEO of Alphi, who spent about fifteen minutes roughing out income, lifestyle, and legacy...

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