This week on The Exit: Redg’s career started with a role at an eBay startup, where he witnessed the dynamic nature of startups firsthand. Having played a pivotal role in propelling the company from zero to $1M in revenue within a few months, Redg caught the startup bug as he calls it. His journey continued with the creation of a pioneering Apple dating app, followed by the establishment of a global events and media organization boasting 6 million subscribers. Then Redg founded ReadWrite with the vision of providing media exposure to entrepreneurs irrespective of their backgrounds. After a $12M investment and achieving $12M in revenue, he was maxed out and the company was maxed out too. Faced with this challenge, he made the difficult decision to accept an offer that wasn’t his first choice. Listen to Redg’s compelling story of resilience and acceptance, and the importance of understanding when to let go, before it’s too late.
Redg Snodgrass is the Co-Founder and CEO of EdgeIn, a platform that allows you to connect to builders from over a hundred thousand Web3 organizations; companies, investors, events, and media to people, updated daily. Redg has a collaborative 15+ years of experience as an executive tech leader, board member, recruiter, and rebuilder for exponential businesses across industries such as ecommerce and mobile, and private, and startup companies. As an entrepreneur with a senior corporate background ending in multiple exits and acquisitions, Redg understands how companies can create, leverage, partner with and strategically take innovation to market successfully.